Global Automotive Ventilated Seats Market Size, Share, and Trends Analysis Report, By Vehicle Type (Passenger Cars and Commercial Vehicles), By Sales Channel (OEMs and Aftermarket), By Trim Material (Fabric, Synthetic Leather, and Genuine Leather), Forecast (2022-2028)

The global automotive ventilated seat market is anticipated to grow at a CAGR of 5.6% during the forecast period (2022-2028). Automotive ventilation is a car seat ventilation which is an advanced function that is built into the car seat to guide air through the seat to occupants to improve comfort, especially in warm weather conditions and long-distance travel. Ventilated seats are like an extended arm of the AC system onboard, that heats or cools seats so that passengers can indulge in a more comfortable driving experience. Car ventilated seats have the benefit of lowering seat temperature when a vehicle is parked in the sun and drying out any moisture or sweat between seats and occupants.

Car ventilated seat system is a common feature of luxury and high-end segment cars. However, nowadays automakers are focusing on providing these systems to mid-range and even entry-level vehicles. These are some driving factors for the growth of the global automotive ventilated seat market. Also, rise in demand for comfortable and luxurious seats. The increase in demand for more comfortable and luxurious seats is boosting the growth of the market. Additionally, advancements in technologies, rise in urbanization, availability of easy financing options, and innovation in seats are expected to provide opportunities for market growth. However, the high cost of the advanced seats is the restraining factor for the growth of the market.

Some major players in the market include Faurecia, Toyota Corp., and Magna International, Inc., among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies including mergers & acquisitions, geographical expansion, partnerships, new product launches, and collaborations to stay competitive in the market. For instance, in September 2021, Adient Plc started integrating Cardyon, a chemical made using Covestro’s CO2 technology, as a sustainable feedstock to produce foam. Additionally, in May 2021, Toyota Boshoku Corporation introduced a cabin space that provides a multimodal stimulus of the senses during autonomous driving to revitalize its occupants with a short nap and awaken them comfortably.

Market Coverage      

• The market number available for – 2021-2028
• Base year- 2021
• Forecast period- 2022-2028
• Segment Covered-
  • By Vehicle Type
  • By Sales Channel
  • By Trim Material
• Regions Covered-
  • North America
  • Europe
  • Asia-Pacific
  • Rest of the World
• Competitive Landscape- Faurecia, Toyota Corp., and Magna International, Inc., among others.

Key questions addressed by the report

• What is the market growth rate?
• Which segment and region dominate the market in the base year?
• Which segment and region will project the fastest growth in the market?
• How has COVID-19 impacted the market?
  • Deviation from the pre-COVID-19 forecast
  • Most affected region and segment
• Who is the leader in the market?
• How players are addressing challenges to sustain growth?
• Where is the investment opportunity?

Global Automotive Ventilated Seats Market Report by Segment

By Vehicle Type

• Passenger Cars
• Commercial Vehicles

 By Sales Channel

• OEMs
• Aftermarket

 By Trim Material

• Fabric
• Synthetic Leather
• Genuine Leather

Global Automotive Ventilated Seats Market Report by Region

North America

• United States
• Canada

Europe

• UK
• Germany
• Italy
• Spain
• France
• Rest of Europe

Asia-Pacific

• China
• India
• Japan
• South Korea
• Rest of Asia-Pacific

Rest of the World

• Latin America
• Middle East & Africa