Global Casual Sportswear Market Size, Share, and Trends Analysis Report, By Product Type (Upper Garments, Lower Garments, Innerwear/ Under Garments, and Others), By Price Point (Premium, Medium, and Economy), By End-User (Professional Athletic, Amateur Sport, and Others), By Distribution Channel (B2B, B2C, and Online), Forecast (2022-2028)

The global casual sportswear market is anticipated to grow at a CAGR of 6.0% during the forecast period (2022-2028). Casual sportswear is clothes that are especially designed for practicing sports activities, wearing casual sportswear while playing different sports and doing workouts as it supports to enhance the performance of individuals.  Casual sportswear is very useful in the prevention of injuries and cramps while performing sports and gym activities. The sportswear supports to keep the body dry and absorb excessive sweat released during workouts. People nowadays are more concerned about their health and are becoming health-conscious which results in a rise in the number of sports activities such as walking, gym activities, athletics, swimming, and other sports.

An increase in the number of sports activities among the people has led the demand for casual sportswear which is the driving factor for the growth of the market. Additionally,, in the last few years, interest in women’s sports participation has increased, even in school and more females are participating in sports activities which has increased the demand for female sportswear. Additionally, the majority of sportswear brands are using attractive marketing strategies for their brand promotion and to increase their brand visibility. Brand endorsement by sports figure, athlete, and celebrities have a great impact on the sale, as they have a huge fan base that influences the people’s demand. For Instance, in the last few years, many celebrities and sports persons have launched their own brands such as HRX by Hrithik Roshan and WROGN & ONE8 by Virat Kholi. These are some key factors accelerating the growth of the global casual sportswear market.

Some major players in the market include Adidas AG, Puma SE, and Nike, Inc., among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies, such as mergers & acquisitions, geographical expansion, partnerships, new product launches, and collaborations, to stay competitive in the market. For instance, in April 2022, PUMA SE signed a multi-year contract with the Brazilian Confederation of Athletics (CBAt) that will see Brazilian athletic teams in PUMA apparel for the first time in the World Athletics Championships.

Market Coverage                                             

• The market number available for – 2021-2028
• Base year- 2021
• Forecast period- 2022-2028
• Segment Covered-
  • By Product Type
  • By Price Point
  • By End-User
  • By Distribution Channel
• Regions Covered-
  • North America
  • Europe
  • Asia-Pacific
  • Rest of the World
• Competitive Landscape- Adidas AG, Puma SE, and Nike, Inc., among others.

Key questions addressed by the report

• What is the market growth rate?
• Which segment and region dominate the market in the base year?
• Which segment and region will project the fastest growth in the market?
• How has COVID-19 impacted the market?
  • Deviation from the pre-COVID-19 forecast
  • Most affected region and segment
• Who is the leader in the market?
• How players are addressing challenges to sustain growth?
• Where is the investment opportunity?

Global Casual Sportswear Market Report by Segment

By Product Type

• Upper Garments
• Lower Garments
• Innerwear/ Under Garments
• Other

By Price Point

• Premium
• Medium
• Economy

 By End-User

• Professional Athletic
• Amateur Sport
• Other

By Distribution Channel

• B2B
• B2C
• Online

Global Casual Sportswear Market Report by Region

North America

• United States
• Canada

Europe

• UK
• Germany
• Italy
• Spain
• France
• Rest of Europe

Asia-Pacific

• China
• India
• Japan
• South Korea
• Rest of Asia-Pacific

Rest of the World

• Latin America
• Middle East & Africa