Global Artificial Hair Market Size, Share and Trends Analysis Report, By Fitting Type (Clip-In, Micro Link, Tape-In, and Glue-In), By Hair Type (Human, Synthetic, and Others), By Application (Lengthening and Volumizing, Coloring, and Styling), By End-User (Men, Women, and Others), By Sales Channel (Hypermarket/Supermarket, Direct Sales, Specialty Stores, Salon Stores, Online Retailing, and Others Sales Channel), Forecast (2022-2028)

The global Artificial Hair market is anticipated to grow at a CAGR of 4.5% during the forecast period (2022-2028). The major factor expected to drive the market growth is the increasing number of customers demanding hair extensions or wigs for beauty or functional purposes. In addition, the growing potential in middle-income consumers, urban community imposing image makeovers, increasing use of wigs in the fashion and entertainment industry, growing hair fall rate among men and women, and the rising popularity of personal grooming and beauty products are some factors propelling the growth of the global artificial hair market during the forecast period. Furthermore, ease of styling and maintenance, better quality, durability, changing lifestyle, rising per capita income, and increased expenditure on fashion products are further boosting the growth of the market. The major key player are investing in R&D to develop natural-looking hair wigs, which is expected to offer an opportunity for the market growth during the forecast period.

Some major players in the market include Balmain Hair Group B.V., Great Lengths Universal Hair Extension Srl, and Evergreen Products Group Ltd., among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies including mergers and acquisitions, geographical expansion, partnerships, new product launches, and collaborations, to stay competitive in the market. For instance, in October 2019, Jordyn Woods introduced “Jordyn Woods x Easilocks” a grooming collection including items such as clip-in bangs, a ponytail, and a lace U-part wig. Further, in March 2019, Westrow Group entered into a partnership with a prominent product brand Great Lengths Owned by Great Lengths Universal Hair Extensions S.p.A., a hairdressing salon group to expand its business in England, UK.

Market Coverage

• The market number available for – 2021-2028
• Base year- 2021
• Forecast period- 2022-2028
• Segment Covered-
  • By Fitting Type
  • By Hair Type
  • By Application
  • By End-User
  • By Sales Channel
• Regions Covered-
  • North America
  • Europe
  • Asia-Pacific
  • Rest of the World

• Competitive Landscape- Balmain Hair Group B.V., Great Lengths Universal Hair Extension Srl, and Evergreen Products Group Ltd., among others.

Key questions addressed by the report

• What is the market growth rate?
• Which segment and region dominate the market in the base year?
• Which segment and region will project the fastest growth in the market?
• How has COVID-19 impacted the market?
  • Deviation from the pre-COVID-19 forecast
  • Most affected region and segment
• Who is the leader in the market?
• How players are addressing challenges to sustain growth?
• Where is the investment opportunity?

Global Artificial Hair Market Report by Segment

By Fitting Type

• Clip-In
• Micro Link
• Tape-In
• Glue-In

By Hair Type

• Human
• Synthetic
• Others

By Application

• Lengthening and Volumizing
• Coloring
• Styling

By End Users

• Men
• Women
• Others

By Sales Channel

• Hypermarket/Supermarket
• Direct Sales
• Specialty Stores
• Salon Stores
• Online Retailing
• Others