Global Face Make-Up Market Is Likely to Experience a Tremendous Growth by 2028

The global face make-up market is anticipated to grow at a CAGR of 5.3% during the forecast period. Face makeup includes items that help in coloring and highlighting facial features. The several different items include concealers, lip color, foundations, face powder, and check color. Facial makeup is frequently utilized by the majority of the women population. As people are getting conscious about beauty and are showing more concern for their good looks, thereby, impacting positive  demand for face makeup market. Leading face makeup manufacturers focus on the latest trends and development to produce new products according to the needs and requirements of the  customer needs.

Moreover, cosmetics products are  very competitive and strategic for skincare and health products. Leading players are introducing new facial features to the market to attract buyers and make a profit and part of the facial powder is a consumer product that is widely sold in the face makeup market. It gives natural warmth and lightness to the skin. Recently, the face make up market attests to the great demand for natural and medicinal products, that provide natural nourishment to the skin and reduce harmful effects through the use of medicinal products, that is a beneficial opportunity for continued growth and development.

Some major players in the market include, Clarins Group., L’Oreal SA, LVMH Moet Hennessy Louis Vuitton, Revlon, and Shiseido Co. Ltd, and The Estée Lauder Companies Inc., among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies including mergers & acquisitions, geographical expansion, partnerships and collaborations, and new product launches, to stay competitive in the market. For instance,

• In 2021, Coty Inc. redesigns Kylie Cosmetics with new, improved formulas with clean and vegan labels, as well as attractive packages. This renaming is done as a consumer preference and due to the great demand for vegan products and pure labels. Buyers are now able to buy the product worldwide through selected brick-and-mortar retailers.
• In 2021, Coty Inc. enhances the Gucci beauty makeup line with new products for the face, lips, and eyes. An extended line of Gucci Poudre De Beauté Mat Naturel face powder was introduced in Asia-Pacific and European travel retail stores. Coty Inc. aims to increase the efficiency of its business in addition to Asian-Pacific and European consumers as they prefer to use natural and organic products.
• In 2020, Shiseido Co. Ltd released a new cosmetic and skincare brand BAUM, with a total of 27 products and 45 items with tree-derived natural fragrances.

Market Coverage

• The market number available for – 2021-2028
• Base year- 2021
• Forecast period- 2022-2028
• Segment Covered-
  • By Type
  • By Distribution Channel
• Regions Covered-
  • North America
  • Europe
  • Asia-Pacific
  • Rest of the World
• Competitive Landscape- Clarins Group., L’Oreal SA, LVMH Moet Hennessy Louis Vuitton, Revlon, and Shiseido Co. Ltd, and The Estée Lauder Companies Inc., among others.

Key questions addressed by the report

• What is the market growth rate?
• Which segment and region dominate the market in the base year?
• Which segment and region will project the fastest growth in the market?
• How has COVID-19 impacted the market?
  • Deviation from the pre-COVID-19 forecast
  • Most affected region and segment
• Who is the leader in the market?
• How players are addressing challenges to sustain growth?
• Where is the investment opportunity?

Global Face Make-Up Market Report by Segment

By Type

• Face Powder
• Facial Foundation
• Facial Concealer
• Face Bronzer
• Blush
• Other

By Distribution Channels

• Supermarkets/Hypermarkets
• Convenience Stores
• Specialty Stores
• Online Retail Stores
• Other