Demand Side platform Market Trends 2021 | Segmentation, Outlook, Industry Report to 2027

The Demand Side platform Market size is expected to grow at an annual average of 24% during 2021-2027. A demand-side platform (DSP) is a type of software that allows advertisers to purchase ads through automation. DSPs are powerful marketing automation tools because they enable mobile advertisers to buy high-quality traffic at scale with minimal friction.There are two important steps in how a demand-side platform works. First, advertisers upload creatives, set targeting, and budget for their campaigns. All of this can be done through the dashboard.

The following segmentation are covered in this report:

By Application

• Retail
• Automotive
• Financial
• Telecom
• Others

By Production Process

• RTB
• PPB

Company Profile

• Criteo
• Double Click (Google)
• Facebook Ads Manager
• Adobe
• Trade Desk
• Amazon (AAP)
• Appnexus
• Roku
• Mediamath
• SocioMatic
• Zeta Global
• Verizon Media

Scope of the report

The research study analyses the Demand Side platform Market industry from 360-degree analysis of the market thoroughly delivering insights into the market for better business decisions, considering multiple aspects some of which are listed below as:

Recent developments

• Market overview and growth analysis
• Import and export overview
• Volume analysis
• Current market trends and future outlook
• Market opportunistic and attractive investment segment

Geographic coverage

• North america market size and/or volume
• Latin america market size and/or volume
• Europe market size and/or volume
• Asia-pacific market size and/or volume
• Rest of the world market size and/or volume

Key Questions Answered by Demand Side platform Market Report

• What was the Demand Side platform Market size in 2019 and 2020; what are the estimated growth trends and market forecast (2021-2027)
• What will be the CAGR of Market during the forecast period (2021-2027)?
• Which segments (product type/applications/end-user) were most attractive for investments in 2021? How these segments are expected to grow during the forecast period (2021-2027).
• Which manufacturer/vendor/players in the Demand Side platform Market was the market leader in 2020?
• Overview on the existing product portfolio, products in the pipeline, and strategic initiatives taken by key vendors in the market.