Global Male Toiletries Market Competitive Landscape, Growth Factors, Revenue Analysis by 2028

The global male toiletries market is anticipated to grow at a moderate CAGR during the forecast period (2022-2028). The growing expenditure of men over men’s grooming due to increased beauty and image awareness among them is one of the key factor driving the growth of the global male toiletries market. Some of them include shaving foam, after-shave lotions, and cologne. This has been around for centuries because of the Egyptians’ use of oil to cleanse themselves while others burned incense. Roman baths included oil-based soaps and perfumes that people sprayed on the skin after bathing with water.

In addition, an increasing number of metrosexual men spend a lot of time and money on cosmetics, clothing, and beauty treatments, in line with the professional approval of men’s cosmetic products, boosting the market growth. Additionally, the growing popularity of social networking sites, such as Facebook, Snapchat, and Instagram, has increased the social pressure to look good all the time. The market players are introducing a variety of men’s toilets to expand their consumer base. The increase in the number of men’s salons promotes the need for men’s toiletries worldwide.

The increase in online penetration, as well as the introduction of online shopping, has been active in growing the market. Online shopping provides a seamless experience for consumers due to benefits such as free shipping and easy refund policies. In addition, the use of men’s bath accessories in supermarkets is very high as men need to shave every day. Men’s shaving creams, post-shave creams, and gels are more commonly used than their female counterparts’ products. Men’s razors and blades are also sold at a higher price than women’s razor blade products.

Market Coverage

  • The market number available for – 2021-2028
  • Base year- 2021
  • Forecast period- 2022-2028
  • Segment Covered-
    • By Type
    • By Application
  • Regions Covered-
    • North America
    • Europe
    • Asia-Pacific
    • Rest of the World
  • Competitive Landscape-Beiersdorf, Coty, L’Oreal, Molton Brown, P&G,among others.

Key questions addressed by the report

  • What is the market growth rate?
  • Which segment and region dominate the market in the base year?
  • Which segment and region will project the fastest growth in the market?
  • How has COVID-19 impacted the market?
    • Deviation from the pre-COVID-19 forecast
    • Most affected region and segment
  • Who is the leader in the market?
  • How players are addressing challenges to sustain growth?
  • Where is the investment opportunity?

Global Male Toiletries Market Report by Segment

By Type

  • Mass Products
  • Premium Products

By Application

  • Super Markets and Hyper Markets
  • Pharmacies
  • Specialty Stores
  • Departmental Stores
  • Others

 

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