Customer Experience Management CEM Market Trends 2021 | Segmentation, Outlook, Industry Report to 2027

The Customer Experience Management CEM Market size is expected to grow at an annual average of 10% during 2021-2027. Customer experience management has become a key component of today’s marketing and branding strategies. Constant advances in technology have made consumers more intelligent and informed, demanding superior and seamless experiences throughout their buying journey. Therefore, it has become essential for market leaders to deliver personalized experiences for better revenue and lead generation. Business organizations understand the importance of customer experience management as it helps organizations build brand awareness, improve consumer loyalty, reduce consumer churn, and, consequently, increase business bottom line.

The following segmentation are covered in this report:

By Vertical

• Retail
• BFSI
• Travel and Hospitality
• IT and Telecom
• Healthcare
• Automotive
• Media and Entertainment
• Public Sector
• Others (Education, transportation, and logistics)

By Organization Size

• SMEs
• Large Enterprises

By Touch point

• Website
• Store 
• Call Center
• Mobile App
• Social Media
• Email
• Virtual Assistants

Company Profile

• Adobe
• Avaya, Inc.
• Clarabridge
• Freshworks, Inc.
• Genesys
• International Business Machines Corporation
• Medallia, Inc.
• Open Text Corp.
• Oracle
• Qualtrics
• SAP SE
• SAS Institute, Inc.
• Service Management Group (SMG)
• Tech Mahindra Ltd.
• Verint
• Zendesk
• Miraway

Scope of the report

The research study analyses the Customer Experience Management CEM Market industry from 360-degree analysis of the market thoroughly delivering insights into the market for better business decisions, considering multiple aspects some of which are listed below as:

Recent developments

• Market overview and growth analysis
• Import and export overview
• Volume analysis
• Current market trends and future outlook
• Market opportunistic and attractive investment segment

Geographic coverage

• North america market size and/or volume
• Latin america market size and/or volume
• Europe market size and/or volume
• Asia-pacific market size and/or volume
• Rest of the world market size and/or volume

Key Questions Answered by Customer Experience Management CEM Market Report

• What was the Customer Experience Management CEM Market size in 2019 and 2020; what are the estimated growth trends and market forecast (2021-2027)
• What will be the CAGR of Market during the forecast period (2021-2027)?
• Which segments (product type/applications/end-user) were most attractive for investments in 2021? How these segments are expected to grow during the forecast period (2021-2027).
• Which manufacturer/vendor/players in the Customer Experience Management CEM Market was the market leader in 2020?
• Overview on the existing product portfolio, products in the pipeline, and strategic initiatives taken by key vendors in the market.