Global Hair Dryer Market Size, Share & Trends Analysis Report, By Product (Corded and Cordless), By Application (Professional and Individual), By Distribution Channel (Online and Offline), Forecast (2022-2028)
The global hair dryer market is anticipated to grow at a CAGR of 5.0% during the forecast period (2022-2028). A hair dryer, hairdryer or blow dryer is an electromechanical device that blows ambient or hot air over damp hair to speed the evaporation of water to dry the hair. The market growth is majorly attributable to a reported rise in the number of professional salons all over the globe. This rise further results in the increased sales of hair dryers, thereby driving the market globally. This rise has been reported particularly in emerging economies that are booming in the personal care industry. For instance, in February 2018, Boutique Noir Salon launched its first premium luxury salon chain in New Delhi. Therefore, the growing awareness toward personal grooming, speedily growing fashion industry, growing penetration of social media particularly the Instagram, and YouTube, are all propelling the growth of the global hair dryer market during the forecast period.
Some key players operating in the market include Dyson Ltd., Panasonic Corp., and Koninklijke Philips NV, among others. The market players are eyeing on strengthening their position in the market by adopting various strategies as mergers and acquisitions, partnerships, new product launches, and collaborations, to stay competitive in the market. For instance, in April 2018, Dyson Ltd. launched ‘Dyson Supersonic Hair Dryer’. The product is designed for professional use with fast and focused airflow for different types of precise styling. Moreover, it provides temperature-controlled airflow to avoid hair damage due to extreme heat. The company also introduced the ‘Air Multiplier Technology’. Further, in March 2017, Conair Corp. launched a new hair dryer under the brand name ‘InfinitiPro’. The company introduced the latest ionic technology that is beneficial for quick drying.
Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Product
- By Application
- By Distribution Channel
- Regions covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape: Dyson Ltd., Panasonic Corp., and Koninklijke Philips NV, among others.
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How are players addressing challenges to sustain growth?
- Where is the investment opportunity?
Global Hair Dryer Market Report by Segment
By Product
- Cord
- Cordless
By Application
- Professional
- Individual
By Distribution Channel
- Online
- Offline
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