Global Permanent Hair Dye Market Size, Share, and Trends Analysis Report, By Form (Powder, Cream, and Others), By Application (Men, and Women), and By Distribution Channel (Online Stores, and Offline Stores), Forecast Period (2022-2028)

The global Permanent Hair Dye market is anticipated to grow at a CAGR of 7.8 % during the forecast period (2022-2028). Permanent hair dye is a chemical-based substance that is used to change or regain the color of a person’s hair permanently or for a shorter period of time. The color of hair becomes white due to the loss of pigments in cells due to several reasons including stress, aging, anemia, Werner syndrome, vitamin B12 deficiency, and others. The major factor attributing to the growth of the global permanent hair dye market is the increasing aging population across the globe. According to the report published by the World Health Organization (WHO) in October 2021, around 1 in every 6 people will be aged over 60 years accounting for around 1.4 billion old-age people by 2030. Furthermore, the increasing prevalence of anemia is also causing the whitening of hairs. According to the Global Anaemia estimates report published by the World Health Organization (WHO) in 2021, around 29.9% of women aged between 15 to 49 years across the globe suffered from anemia in 2019. Around 39.8% of children aged from 6 months to 5 years across the globe suffered from anaemia in 2019. Thus, the rising prevalence of anemia increasing the demand for permanent hair dye market during the forecast period.

The application of permanent hair dyes is also increasing for hair dyeing of white or grey hairs due to the increasing prevalence of Werner syndrome. According to the report published by the American Society of Clinical Oncology (ASCO), an estimated prevalence of Werner syndrome is 1 in every 30,000 people in Japan & Italy, and 1 in every 2,00,000 people in the US. Furthermore, the use of permanent hair dyes is also increasing due to the increasing prevalence of thyroid, causing white hairs. According to the American Thyroid Association (ATA), it is estimated that around 12% of the total population of the US will develop Thyroid conditions in their lifetime. Around 20 million people in the US are estimated to have some form of thyroid. Thus, propelling the growth of the global permanent hair dye market over the forecast period.

Some major players in the market include L’Oreal S.A., The Avon Co., Revlon Consumer Products Corp., Conair Corp., Godrej Consumer Products Ltd., among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies including mergers & acquisitions, geographical expansion, partnerships and collaborations, and new product launches, to stay competitive in the market. For instance, In July 2019, Henkel AG & Co. KGaA acquired a 51% stake in eSalon.com LLC, a personalized hair color solution provider.

Market Coverage

• The market number available for – 2021-2028
• Base year- 2021
• Forecast period- 2022-2028
• Segment Covered-
  • By Form
  • By Application
  • By Distribution Channel
• Regions Covered-
  • North America
  • Europe
  • Asia-Pacific
  • Rest of the World
• Competitive Landscape- L’Oreal S.A., The Avon Co., Revlon Consumer Products Corp., Conair Corp., Godrej Consumer Products Ltd., among others.

Key questions addressed by the report

• What is the market growth rate?
• Which segment and region dominate the market in the base year?
• Which segment and region will project the fastest growth in the market?
• How has COVID-19 impacted the market?
  • Deviation from the pre-COVID-19 forecast
  • Most affected region and segment
• Who is the leader in the market?
• How players are addressing challenges to sustain growth?
• Where is the investment opportunity?

Global Permanent Hair Dye  Market Report by Segment

By Form

• Powder
• Cream
• Others

By Application

• Men
• Women

By Distribution Channel

• Online Stores
• Offline Stores