Global Stationery and Cards Market to see Huge Growth by 2028
The stationery and cards market is anticipated to grow at a significant CAGR of 4.5%during the forecast period (2022-2028).The rising online sales of stationery and cards is one of the primary drivers driving the global stationery and cards industry’s growth. E-commerce is gaining steam among millennial, due to the rising penetration of smart phones. These boost internet sales spike over the holidays, such as New Year’s, Christmas, Halloween, Easter, and Hanukkah. Valentine’s Day, Mother’s Day, and Father’s Day are three more popular dates for greeting card sales. In the coming years, such elements will bolster market expansion even more.
The global stationery and cards market is segmented based on the product type, application, and distribution channel. Based on the product type, the market is sub-segmented into greeting cards, desk supplies, and paper products. Based on the application, the market is sub-segmented into schools, colleges, offices, households, and others. Among these applications, the schools segment is expected to propel the growth of the market due to the increasing demand and usage of stationery and cards in schools globally. Based on the distribution channel, specialty stores, hyper markets, department stores, stationery stores, convenience stores and super markets.
The market players are also contributing significantly to the market growth by adopting various strategies, including mergers and acquisitions, geographical expansion, partnerships, collaborations, and new product launches, to stay competitive in the market. For instance, in October 2020, the Cello Group announced that it is re-entering the stationery sector five years after selling it to France’s BIC. It wants to offer items in the local market. Cello Pens, India’s largest maker of writing instruments, was purchased by BIC Group in December 2015 for $80.4 million.
Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Product Type
- By Application
- By Distribution Channel
- Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape- Amazon.com Inc., Card Factory PLC, Claranova SE, ACCO Brands Corp., Canon Inc. Costco Wholesale Corp., Erasers World, F.I.L.A. FabbricaItaliana Lapis ED, Affini SPA, Faber-Castell Aktiengesellschaft, Hallmark Licensing LLC, Shutterfly Inc., Staples Inc., Target Corp., and Tesco PLC, among others.
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
Global Stationery and Cards Market Report by Segment
By Product Type
- Greeting Cards
- Desk Supplies
- Paper Products
By Application
- Schools
- Colleges
- Households
- Others
By Distribution Channel
- Specialty Stores
- Hypermarkets
- Department Stores
- Stationery Stores
- Convenience Stores
- Supermarkets
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