Social Customer Relationship Management (CRM) Market Global Trends, Market Share, Industry Size, Growth, Opportunities and Market Forecast – 2021 to 2027

The Global Social Customer Relationship Management (CRM) Market estimated at US$16.8 Billion in the year 2020, is projected to reach a revised size of US$244.4 Billion by 2027, growing at a CAGR of 46% over the analysis period 2021-2027.

Advances in social customer relationship management (CRM) have made it faster and easier to access and have also brought important information to business analytics. Enterprises are adopting social CRM as an additional channel to their overall CRM software solution. Social CRM refers to the social layer on top of traditional CRM software solutions. These solutions provide businesses with several benefits, including greater transparency, better communication of business ideas and information, flexibility, and performance. Social CRM helps businesses establish customer engagement and increase brand presence among customers. Social Customer Relationship Management Market focuses on capturing customer needs and creating value in a transparent business environment.

Market Segments

 On the basis of Applications:

• Marketing
• Sales
• Customer support & service
• Others (Innovations, Collaboration, Customer Experience)

 On the basis of Deployment Type:

• On Demand (SaaS and PaaS)
• On Premise

 On the basis of Solutions:

• Social Monitoring
• Social Mapping
• Social Middleware
• Social Management
• Social Measurement

Key Players

• IBM Corporation
• Jive Software, Inc.
• Lithium Technologies, LLC
• Microsoft Corporation
• NetSuite, Inc.
• Oracle Corporation
• Pegasystems, Inc.
• Salesforce.com, Inc.

Scope of the Report

The research study analyzes the global Social Customer Relationship Management (CRM) industry from 360-degree analysis of the market thoroughly delivering insights into the market for better business decisions, considering multiple aspects some of which are listed below as:

Recent Developments

o Market Overview and growth analysis
o Import and Export Overview
o Volume Analysis
o Current Market Trends and Future Outlook
o Market Opportunistic and Attractive Investment Segment

Geographic Coverage

o North America Market Size and/or Volume
o Latin America Market Size and/or Volume
o Europe Market Size and/or Volume
o Asia-Pacific Market Size and/or Volume
o Rest of the world Market Size and/or Volume

Key Questions Answered by Social Customer Relationship Management (CRM) Market Report

1. What was the Social Customer Relationship Management (CRM) Market size in 2019 and 2020; what are the estimated growth trends and market forecast (2021-2027).

2. What will be the CAGR of the Social Customer Relationship Management (CRM) Market during the forecast period (2021-2027)?
3. Which segments (product type/applications/end-user) were most attractive for investments in 2021? How these segments are expected to grow during the forecast period (2021-2027).
4. Which manufacturer/vendor/players in the Social Customer Relationship Management (CRM) Market was the market leader in 2020?
5. Overview on the existing product portfolio, products in the pipeline, and strategic initiatives taken by key vendors in the market.